Animated Video: Do you need subtitles?

Animated Video – Subtitles or not? There’s a ton or research online about animated video with subtitles (or subs) so it’s essential you get real bang for your buck when you approach a Video Marketing agency.             Here’s a few thing to consider; Office workers – Ah, water cooler moments. […]

Animated Video for Lead Generation: your essential guide

Animated Video – How can you use it for Conversion Rate Optimisation and for increasing inbound leads from your website? So, you’ve had a new website designed. You’re driving traffic to it by a number of different methods. But, you’re not getting the results you want. Here’s where a powerful, well designed animated video (or […]

Video Marketing trends for 2020

Video Marketing trends: what to look out for in 2020   Whether 2D Explainer Videos are your thing or a high-spec 3D Animation render, I’m predicting these to be big this year for Video Marketing; Social Video With attention spans of generation Z’s getting shorter and shorter, having your instagram video primed for an intellectual […]

Animation Video: How much does it cost?

If you’re looking at an animation video or explainer video, then you might be thinking about budget as your first port of call.   Find below typical cost ranges for all video marketing options; Animation Videos under £200 Rehearse a short script of 120 words and film yourself with your laptop camera/smartphone. Really focus on customer […]

Explainer Video options: 2D, 3D Animation or a bit of both?

Explainer Video choices – what are your options?   Of course this is a decision for digital marketing types and traditional video might be in the mix too. If it’s for a short shelf life, filming some social content on a smartphone is easily the most cost-effective. Rehearse and film in one take to avoid […]

Explainer Video: Do you need one?

Including an explainer video on your landing page can boost your conversion rate by up to 80% (Unbounce) so if you have a website then the answer is simply yes. A better question to ask is “how much do you need to spend?” Find below some golden rules you can follow to get the most from […]

Video Production or Animation – How to choose which one?

Both Video Production and Animated Films have a place in today’s modern marketing mix. When though should you adopt one over the other? What are the pros and cons? Here’s our quick guide on how to decide; Can you film it? If it’s a microscopic process like medical or scientific for example, then it’s most […]

Video Marketing: How to stop your viewers nodding off!

Two minutes is the answer. Two minutes is too long for a front page video. Research suggests that viewers are more likely to click play if the duration is showing anything less than two minutes (Wistia). Less is more. It’s perfectly acceptable to have a promo video on your website front page of 60 seconds […]

We’re Hiring – Animator/Motion Graphic Artist (Graduate Position)

Animator/Motion Graphic Artist (Graduate Position) Tweak Video £14,400 per year contract, Redditch We are looking to recruit a talented creative to work with Tweak Video to assist with all aspects of motion graphic design. Successful applicants will be educated to degree level (or similar) with a relevant qualification and will be responsible for delivering motion […]

Video Production: Foreign language videos.

Video Marketing: Foreign language videos for overseas markets. First off, where possible, know your target market from the project start. This way, we can storyboard a corporate video assignment (or animation) in a particular way, making translations into multiple languages a more fluid task. An easy example of this would be to omit any images […]